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Best Time to Buy Fitness Equipment

April 2026 Buying Guide

Should You Buy Sports & Fitness in April?

April Rating:2/5 - Below Average
April Verdict

April is not an ideal time to buy sports & fitness. Limited deals; occasional spring promotions at Dick's Sporting Goods

Rating2/5
Typical Savings5-15% off
Best MonthJanuary

Month-by-Month Price Calendar

When prices are lowest throughout the year

Jan
Best
20-40% offNew Year's resolution competition drives aggressive deals on cardio and strength equipmentBest
Feb
OK
10-20% offResolution sales wind down; used market peaks with barely-used equipment
Mar
Wait
5-15% offMinimal promotions; good month for used equipment on resale sites
Apr
Wait
5-15% offLimited deals; occasional spring promotions at Dick's Sporting Goods
May
Great
20-35% offMemorial Day sales; REP Fitness and Rogue run rare promotions
Jun
OK
15-25% offPre-summer deals continue; good for outdoor fitness gear
Jul
Great
20-40% offAmazon Prime Day brings solid deals on wearables and accessories
Aug
Wait
5-15% offQuiet month for fitness equipment deals
Sep
Wait
5-15% offNew wearable models launch; prior generation starts discounting
Oct
OK
15-25% offPrime Big Deal Days; early Black Friday previews on fitness tech
Nov
Best
30-50% offBlack Friday and Cyber Monday deliver the deepest discounts of the year
Dec
OK
15-30% offHoliday gift deals; some early January pricing on equipment
Best Great OK Wait

You're viewing April. See the full year guide

Better Months to Buy Sports & Fitness

If you can wait, these months typically offer better deals on sports & fitness:

January5/5

Save 20-40% off

November5/5

Save 30-50% off

May4/5

Save 20-35% off

July4/5

Save 20-40% off

Shopping Events in April

Easter Deals

April 5

17 days away

Earth Day Deals

April 22

34 days away

Frequently Asked Questions

Is April a good time to buy sports & fitness?

April is not the best time to buy sports & fitness, rated 2/5. Limited deals; occasional spring promotions at Dick's Sporting Goods Consider waiting for January or November when prices drop more significantly.

What is the best month to buy sports & fitness?

The best month to buy sports & fitness is January, when you can typically save 20-40% off.

How much can I save on sports & fitness in April?

In April, you can typically save 5-15% off on sports & fitness. Better savings may be available in other months.

MarchFull GuideMay

Read the Full Sports & Fitness Buying Guide

See all 12 months, detailed tips, related events, and expert advice for buying sports & fitness.

View Complete Guide
Last updated: March 2026All Buying Guides